What is a key characteristic of quality packaging according to Publix?

A key characteristic of quality packaging, especially in the context of Publix, is that it must be wrapped properly and sealed well. This ensures that the product remains fresh, safe, and protected from contamination during storage and transport. Proper sealing is crucial in maintaining product integrity and extending shelf life, which is particularly important in the deli section where food safety and quality are paramount.

While innovative design, bright colors, and high-cost materials can contribute to the visual appeal and marketability of the packaging, they do not directly address the functional aspect of keeping the product secure and safe for consumption. Quality packaging prioritizes functionality to ensure that customers receive a product that meets their expectations for safety and freshness, thereby enhancing the overall customer experience.